PhishFlagger

Website Design

Figma demo coming soon!

Due to a no-publish at my last employer and the desire to provide fresh content, I’m sharing this mobile-first web design from fall 2025, built with Figma Sites and AI tools.

PhishFlagger is a patented system that numbers communications to make the digital world safer. I worked with leadership to redesign their site, replacing the old Framer-based version with a clear, user-friendly experience explaining their mission, services, and PhishCounter™ protocol. The previous design was full of technical jargon and repeated themes; the streamlined redesign keeps pages focused on what users need in a friendly, approachable way. Their relaunch is planned for spring 2026.

For the design system, I used Untitled UI as a base. Its Figma-accessible, coded components provide a living foundation, while my custom components remain flexible and can map to Untitled if desired. Untitled UI generally matched the visual style I wanted, and I selected Figtree, an open-source Google font, as it closely aligns with Aviner used in the logo. The redesign was built in Figma Sites, with ChatGPT, Gemini, and Photoshop AI assisting in planning, text summarization, and image edits.

I focused on content hierarchy, flow, and clarity. This project shows how AI and modern web tools simplify design and make complex technical solutions easy to use, serving as a portfolio example of turning cybersecurity technology into a user-focused site.

Various desktop examples

Multi-breakpoint setup in Figma Make

Multiple mobile templates created for service demonstration

All needed infographics rebuilt and on-brand

All photo creation and AI-assisted editing

Defined UX process and components

A small sample of the previous complexity to reorganize and simplify

About Paul

For over a decade, I’ve focused on UX and storytelling, leading teams to create intuitive, human-centered experiences. My past roots in branding, infographics, and storyboarding shaped a design perspective grounded in clarity and communication. I’ve led UX for platforms like ONRequest and Genesys Labs’ cloud tools, and crafted design systems at both Fido and Netomi.

Today, I’m exploring new opportunities while staying hands-on with design and AI—building solutions using Figma Make and Figma Sites, working with LLMs to craft detailed PRDs and custom Gemini Gems, and reviewing MCP and UX Copilot for Figma to refine scalable, intelligent workflows.

Looking ahead, I want to continue creating impactful digital experiences that make complex systems intuitive and human-centered, leveraging emerging AI tools to push the boundaries of product design.

Contact

416.817.4429 | Email Me

Artwork is client-owned and shown solely for creative demonstration.

Website built and published via:

PhishFlagger

Website Design

Figma demo coming soon!

Due to a no-publish at my last employer and the desire to provide fresh content, I’m sharing this mobile-first web design from fall 2025, built with Figma Sites and AI tools.

PhishFlagger is a patented system that numbers communications to make the digital world safer. I worked with leadership to redesign their site, replacing the old Framer-based version with a clear, user-friendly experience explaining their mission, services, and PhishCounter™ protocol. The previous design was full of technical jargon and repeated themes; the streamlined redesign keeps pages focused on what users need in a friendly, approachable way. Their relaunch is planned for spring 2026.

For the design system, I used Untitled UI as a base. Its Figma-accessible, coded components provide a living foundation, while my custom components remain flexible and can map to Untitled if desired. Untitled UI generally matched the visual style I wanted, and I selected Figtree, an open-source Google font, as it closely aligns with Aviner used in the logo. The redesign was built in Figma Sites, with ChatGPT, Gemini, and Photoshop AI assisting in planning, text summarization, and image edits.

I focused on content hierarchy, flow, and clarity. This project shows how AI and modern web tools simplify design and make complex technical solutions easy to use, serving as a portfolio example of turning cybersecurity technology into a user-focused site.

Various desktop examples

Multi-breakpoint setup in Figma Make

Multiple mobile templates created for service demonstration

All needed infographics rebuilt and on-brand

All photo creation and AI-assisted editing

Defined UX process and components

A small sample of the previous complexity to reorganize and simplify

Contact

416.817.4429 | Email Me

Artwork is client-owned and shown solely for creative demonstration.

About Paul

For over a decade, I’ve focused on UX and storytelling, leading teams to create intuitive, human-centered experiences. My past roots in branding, infographics, and storyboarding shaped a design perspective grounded in clarity and communication. I’ve led UX for platforms like ONRequest and Genesys Labs’ cloud tools, and crafted design systems at both Fido and Netomi.

Today, I’m exploring new opportunities while staying hands-on with design and AI—building solutions using Figma Make and Figma Sites, working with LLMs to craft detailed PRDs and custom Gemini Gems, and reviewing MCP and UX Copilot for Figma to refine scalable, intelligent workflows.

Looking ahead, I want to continue creating impactful digital experiences that make complex systems intuitive and human-centered, leveraging emerging AI tools to push the boundaries of product design.

Website built and published using Figma Sites

PhishFlagger

Website Design

Figma demo coming soon!

Due to a no-publish at my last employer and the desire to provide fresh content, I’m sharing this mobile-first web design from fall 2025, built with Figma Sites and AI tools.

PhishFlagger is a patented system that numbers communications to make the digital world safer. I worked with leadership to redesign their site, replacing the old Framer-based version with a clear, user-friendly experience explaining their mission, services, and PhishCounter™ protocol. The previous design was full of technical jargon and repeated themes; the streamlined redesign keeps pages focused on what users need in a friendly, approachable way. Their relaunch is planned for spring 2026.

For the design system, I used Untitled UI as a base. Its Figma-accessible, coded components provide a living foundation, while my custom components remain flexible and can map to Untitled if desired. Untitled UI generally matched the visual style I wanted, and I selected Figtree, an open-source Google font, as it closely aligns with Aviner used in the logo. The redesign was built in Figma Sites, with ChatGPT, Gemini, and Photoshop AI assisting in planning, text summarization, and image edits.

I focused on content hierarchy, flow, and clarity. This project shows how AI and modern web tools simplify design and make complex technical solutions easy to use, serving as a portfolio example of turning cybersecurity technology into a user-focused site.

Various desktop examples

Multi-breakpoint setup in Figma Make

Multiple mobile templates created for service demonstration

All needed infographics rebuilt and on-brand

All photo creation and AI-assisted editing

Defined UX process and components

A small sample of the previous complexity to reorganize and simplify